Monday, 31 July 2017

5 Ways to Keep Your Visitors to Stay on Website

Getting visitors to business website is quite difficult for an owner now-a-days. And keeping your customers/Visitor on a web page for a long time is so tough. User engagement is the key factor in order to convert your visitors to lead in business. Creating an appealing landing page help to keep customers engage in website to stay long in same page.

If a visitor keep jumping from the site in no time, then bounce rate of website will rise. In order to keep your visitors to stay in website for prolonged period, we need to consider some key optimization factors in design and development. Here are some of the key points to fully optimize your website.
#1 Easy Navigation
Before design the page, we always need remember in mind about functionality of website. The site should design with easy navigation to make understand your visitor about the whole idea. If user find any difficulty with navigation, then they will quit from page in no time. Keep in mind, to make simple navigation options.
#2 Appealing Design
Design factor is important to consider while optimizing the web page. As per some survey, The design should be simple and engaging in order to convert your visitor as business lead. So Aesthetic design and appealing color keeps high user engagement. Keep in mind, to create an appealing design.
#3 Loading Speed
Speed factor plays major role in user engagement consideration. A fully optimized web page will load in lesser than 10 sec, which make user to access easily. In order to make the site load faster, CSS, Java script and other coding to optimized. Usage of images would be limited and lesser weight.
#4 Pop Up
Avoid excessive pop ups will keep your visors to stay long in page. For promoting products and services, most of the websites includes various pop-up promotion banners, which result as visitors to escape from the site. So promotion banner, Subscription pop-up should limited for better user engagement.
#5 Site Content
Make your site text easy to read. The content should be written in simple words in order to keep your visiors to stay prolonged period. Including some odd words will make user to understand the meaning of sentences. That will affect continuity of content. So always keep in mind to create simple content description.
Smarther is the leading Web and Mobile App Development Company in Chennai, India. Delivering innovative solutions through products and services for clients in more than 20 countries. With Team of young and dynamic experts are efficiently using their technical skills to enable the needed solutions for both web and mobile app development. The team of experts are serving with diligence and intelligence to develop and to deliver interactive and cost effective products on satisfying the clients and with any compromising on the quality.

How to Create a Successful App: The Art of Finding a Problem Worth Solving

Some of the most common thing every successful products shares is they are efficient painkillers. If your Mobile app need to capture a huge share of the market and being profitable, than it should develop with new problem solving ways, as big customer pain.

Solving new problem which face by consumers will be key to gain opportunity as big start up. Big customer pain equals big start-up opportunity as nobody is going to pay you to solve a non-problem.
1. Start with the market
A successful item is one that successfully takes care of a genuine client issue. Be that as it may, even the most giant issue on the planet won’t prompt a gainful arrangement if there exists no market for it.
From a start-up viewpoint, the centrality (i.e., esteem) of an issue relies on upon the size and development of the market to which it has a place.
In order to be successful, an app that is developed by a mobile app ( Android and ios app development company) requires a big problem within a big market for which there is a big consumer demand for a fix.
No market = no business — period.
Surveying the estimation of the issue for which your item is intended to be the arrangement requires gathering information:
  • yout product niche and total number of audience seeking for particular solution.
  • on the quantity of individuals you can hope to reach through your advertising,
  • what’s more, on the quantity of individuals destined to buy your item.
2. Define Your Skills, Then Assess Your Passion
Here is another way to find a problem worth solving.
To end up noticeably awesome at something quick, twofold down on your aptitudes, i.e., play off your real qualities and capacities by seeking after something you know you can do.
The pivotal purpose of this is it’s imperative to give your current mastery a chance to be a guide with regards to finding enormous issues requiring arrangements specifically markets or specialties.
Utilize your current learning and capacities to focus on the specific sorts of agonies that shoppers fear and with which they need and need prompt offer assistance.
  • What do I want to be remembered for?
  • Which problem(s) am I most passionate about solving?
  • What would I do with my life if money were not an issue?
  • What kinds of things do people constantly tell me I’m good at?
3. Define The Problem
You have invested a decent arrangement of energy investigating the market to ensure buyer request exists for the item you mean to offer.
What’s more, you’ve thought about the assortment and pertinence of your distinctive aptitudes and interests.
It’s currently time to characterize the correct issue on which you need to center your application.

Wednesday, 26 July 2017

Developing a Taxi Booking Mobile App – Things to Know

In Big cities with heavy traffic public transportation like bikes and rented cars are basic important needs. That’s why taxi/car booking mobile app development is right choice for us to develop

1) Look at your competition
Before launching an app, it is important to know where you’re standing on the market. At the same time, take into account the area where you want to implement it. If you are in a small town, ask yourself if there really is a need for a taxi service app.
2) Do you have the right cars?
Not every car is suitable for taxi. Try as much as possible to have cars that are modified for this type of service and which are safe. Search for ones with clean interiors and lots of space for luggage.
3) Unique element in the app
Already there are many taxi apps available in online , so better be careful while choosing the design of an app and include something new element in the app.
4) 24*7 driver availability
Customers should satisfy with the ride so drivers should make them available when customer needs them the most.
5) Drivers profile
Drivers profile and information should be available in the app at the time of travelling . customers number should be kept private.
6) Waitlist
During peak hours , instead of refreshing the app again and again customers can make their visit in the wait list option.
7) Nearest cab
While travelling , customer can able to see the navigation of nearest car in maps for security purpose.
Nowadays everyone has a Smartphone by Creating app for your car booking and you will become close to your users and win a bunch of new clients. We, smarther.co is an experienced Android and ios app development company and will be happy to create Android and iOS apps for your company in future

Tuesday, 25 July 2017

How to get the first 10,000 downloads for your app?

On completing a successful mobile app by a developer after days and nights of hard work, Now is the time to market and monetize your app and taking your business a notch higher. The success of any mobile app as calculates depending on total number of users who downloaded the particular app. So Marketing is the most important aspect behind every successful app.

Generating new downloads for your app will be harder to get, because without and existing download count and reviews, its difficult to acquire organic download for an app from store. The first 10000 download will play key factor for your app, the faster you reach the milestone with help to climb up in trend list. Which also leads to produce organic downloads from app store search.
Here are some of the steps you can take to accelerate your early growth.
Free App Download 
With exist of million apps in store, most of the user will look forward to download it for free. It’s hard enough just to get noticed by consumers, much less convincing someone to actually pay money. Pay download always a hurdle for user acquisition, So if possible, don’t make anyone pay up front. So free download option will be first choice for any user.
Website 
Your website will serve as an important “home base” online. Your marketing can focus on creating curiosity and directing people to the site, where the app will be explained and showed off, followed by a link to the app store where it can be found. Do note that 30% of web browsing is done on mobile, and given that you are marketing a mobile app, it’s safe to say this is your target audience—so make sure your website is responsive.
Search Engine Optimization 
Speaking of search, an important aspect of the website will be Search Engine Optimization, so that you can generate organic traffic and ensure that users around the web can find your product. SEO is a pretty technical task, involving things like server optimization, indexing, web page markup, keywords and more.
Social Media 
Get on social media. Simply having pages, making posts, and interacting with people a bit can really help spread awareness about the app. You can also use social media more actively to hunt down and reach out to groups or users who might be in the target demographic, or who might make good brand ambassadors for the product.
Some other medium which help to drive more downloads for app: 
  • Images
  • Videos
  • Infographics
  • Blog/Articles with attractive headlines
About Smarther Technologies: 
Smarther technologies the best Web and mobile app ( Android and iOS app Development Company ) provides Offshore Development, Web Design, E-commerce, SEO services across the globe. So, if in case you are pursuing any serious app development and marketing plans for your organization, Smarther will be happy to help. We have the experience and wherewithal to make your app a super success.
Related Articles..

Monday, 24 July 2017

Why Your Business Needs Mobile Apps and Mobile Website?

Need of Mobile app ( Android / ios app ) and Website for Business: In this technology era, you ought to be conscious of the actual fact that trends in technology are booming ahead at the speed of sunshine. therefore you would like to be conversant in latest trends in technology particularly people who run client facing business. merely looking forward to ancient pattern may be risky for your business. we have a tendency to all recognize that computers have currently become nearly obsolete. With the introduction of mobile technology the landscape of client behavior and therefore the approach we have a tendency to do business has utterly modified. variety of mobile users are currently on rise and it’s been foretold that by 2014 mobile web users can overtake desktop users. Please have check out the below graphical presentation that clearly shows the increase within the mobile web users.

And if we have a tendency to point out smartphones then it’ll not be wrong to mention that it’s fully modified the consumer’s behaviour and that they area unit exploitation it for speech purpose, on-line looking and conjointly for gamming. variety of smartphone users area unit apace increasing and it’s been expected that by the tip of a pair of016 there’ll be 2.5 billion smartphones within the world, and in line with the Juniper analysis annual smartphone sales can surpass one billion p.a..
Mobile App for higher Performance for Privilege Users 
Mobile app for your business is important for your regular usage as a result of mobile app provides higher mobile user expertise. it’s simply downloadable and accessible and doesn’t need web in most of apps cases. there’s no ought to access your business once more and once more via web.
As per the main points by Compuware it’s been recommended that these days’ shopper preferences area unit altogether in favour of mobile apps i.e. eighty fifth previous the mobile websites. the foremost common reason for it’s that these apps area unit additional convenient (55%), quicker (48%) and easier to browse (40%). The below exposure shows the good thing about mobile apps vs. mobile sites.

Sunday, 23 July 2017

Different Ways to Search In Google for Information That 95% Don’t Know

Highly useful ways to search for information on Google that most people don’t know about

This Time Frame To That Time Frame
This tool allows you to target the exact time period to your search results.You can Search Anything by specifying the start and ending time or date Like 2000-2001
Finding Specific Titles or URLs
If you are searching for all things related to a specific keyword,you can use “intitle:” in front of your keyword. This will allow your search results to display the words that may contain your keyword in the title or website url
Search For It Within A Website
If you’re looking for a specific article that you read a week ago you can easily find the website by adding a specific keyword or phrase after typing in the website address on your search bar! If you remember the website
Let’s Look For Related Websites
While doing any online shopping you can search the other websites with clothing brands similar to the ones offered on another page. You could simply search for similar websites by typing “related:” followed by a website address (you don’t need a space).

Friday, 21 July 2017

7 Reasons Why Your Business Needs a Professional Website

To Access Easily
If you wanna purchase something then you have to go to the store to purchase your needs , at that time you don’t know whether the shop is open or closed . To avoid those confusions you can the visit the company’s website and you can see the closing and opening times this helps to save your time.

Marketing
Marketing things and Products in online becomes most famous , because 90% of people using their time in internet for searching and finding new things . so it is obvious that every company and product should have website.
Establish a Relationship with your Clients
Having a website grabs more customers to the store . You can improve the company’s production and sales by knowing the customers feedback and reviews in your website
Sales
Your website can sell products at any time. Potential customers are not restricted to business hours. Instead, they can go online and purchase products whenever they want. A website with an online shop can provide a dramatic boost in sales.
More customers
Nowadays every product has its own website , instead of going to the store to buy things, we can buy thing from where we are without moving through online
Branding
Digital marketing becomes most famous and it will the future of online products so it is absolutely necessary to have website
Conclusion
Isn’t it time that you enjoyed some of the many benefits of having a website? Wouldn’t you benefit from a dedicated platform where you could express your creativity and share your thoughts? The online world is a wonderful source of opportunity, but you need to have a presence in order to get noticed. If you are looking for web development company, then feel free to get a free quote from us. Contact – smarther@outlook.com | Visit – www.smarther.co

Thursday, 20 July 2017

Mobile App Promotion: Is Your App Idea Worth To Invest?

Before researching 
1.Browse apps in the app store
Before getting into the app development, check the app store twice or even thrice is better to verify that there is no app which has exactly same features like your app which is to developed soon.
Because there are so many app releasing everyday coming up with new inventive ideas to conquer the world, so it is obvious to know that what is happening in the marketing world.
2.Observe the world
Take out your time and explore the world. Feel everything around you and decide what is that one app which is needed by everyone to survive their needs of their day-today lives.
The idea can be very small and easy but remember “Great things comes in small packages”
3.Attend seminars and meetups
Attend enough seminars and meetups to know the recent trends in app world and latest strategy in mobile marketing to promote or self-validate your app. These seminar would have been a great milestone setter in your life.
After researching
4.keyword Search
Once you have developed your app select a perfect name to market the app. Use keyword searcher to find the suitable name for your app . it gives the name with range( user’s search range ) which is searched by the users in google search engine.
5.Promote your app in social medias
The best way to promote your mobile app is social media. Nearly 75% of people are in social medias like facebook , twitter , linkedin so create a poll in social medias about your app and get the feedback as your first victory.